Department Of Mass Communication And Media Studies

Permanent URI for this communityhttps://kr.cup.edu.in/handle/32116/8

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End date: 2019

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Now showing 1 - 5 of 5
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    Analysis of digital tools and technologies for Debunking Fake News
    (Amity University, 2019) Kanozia R.
    Most of the largest democratic countries like India and USA, media houses like AFP and BBC, media education institutions like Reuters Institute for the study of Journalism & Shorenstein Centres, media educationalists, trainers, researchers and techno-giants like Facebook, Google and WhatsApp are debating and discussing threats, challenges and possible solutions of fake news menace in India and abroad. This research is an exploratory study, exploring and analysing the digital tools and technologies for debunking fake news and virtual reality of media. This research paper is an in-depth analysis and review of current research, threats, trends and digital initiatives to combat with fake news on national and international level. This study also reviews the theoretical approaches and research on using digital technologies and tools for debunking fake news and virtual reality of the media. This study will help in encountering the micro-propaganda techniques by using digital immersive tools to stop spreading the hate and visibility of the virtual truth to win political rhetoric in general not in particular. This is also an attempt to identify the ways, remedies and possible solutions by using the two kinds of techniques: Human interface/intelligence and use of machine learning or artificial intelligence to curb the menace of fake news. The outcome of this research paper proposes, an in-depth review indicates the need of strong fact checking mechanism via Artificial Intelligence, increased digital literacy and machine based learning, training for newsrooms producers and journalist to make them aware about the styles and techniques of fake news, so they could simply identify and debunk the fake news. Thus, debunking fake news involves four major skills: reverse image search, smart key words search, strong observational skills and good old-fashioned journalism skills. � 2019 Journal of Content, Community & Communication.
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    New Media as a Change Agent of Indian Television and Cinema: A study of over the top Platforms
    (Amity University, 2019) Singh P.
    New media is a creating new world and changing our daily lives. Internet is changing Indian cinema very rapidly. There are several new technologies, which are used by audience to watch movies and documentaries on their personal gadgets. Netflix, Amazon Prime, Hotstar, Zee5 and ALT Balaji, Jio tv are some examples, which are providing movies and other video content through internet. These platforms are new convergence of television and cinema. Some new ventures are producing video content for these Internet platforms only. Now audience can watch new movies, web series, documentaries, news and short films on their convenient timing at reasonable price on these new media platforms. These new ventures are changing Indian television and cinema in many ways. Objectives of this study are to know how Indian Television and Cinema are changing due to new online platforms and how youth is using these new digital platforms for video content watching. This study analyze the video content watching habits of the youth and try to find out the changes in television and cinema watching trends in youth. This study is based on survey method to know the video content watching habits of youths through online platforms. Study reveals that Hotstar, Netflix and Jio are the major players in Indian OTT service market. Indian audience use these applications without paying any money. Most of the viewers watch content through these applications up to 2 hours daily. Most of the audience watch content on streaming media in night. Most preferred content on Over the top applications is web series. Indian population loves to watch web series on these platforms. Second preferred program is movie. Hindi is preferred language of Indian viewers. Entertainment is the biggest reason behind the use of over the top application. Most of the Indian users watch movies on these applications. Action and comedy are the favorite genre of movie. Indian audience loves to watch latest movies on these applications. Almost all respondents agree that over the top applications are changing television and film watching habits in India. Reasons behind the change are convenience of service, personal medium and availability of International content. Study reveals that future of Over the top applications is bright in India and the reasons for this are smartphone penetration, International collaborations between media moguls, Cost effectiveness and digital quality of the medium.
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    Usage pattern of online services among the villagers of Jharkhand: A study of Pragya Kendra
    (Eureka Journa, 2018) Singh, Paramveer; Kumari, Priyanka
    This paper is based on survey on rural population of Jharkhand state. This paper tried to find out the usage pattern of online services among the villagers of Jharkhand. State government is running several online service centres ‘Pragya Kendra’ in Jharkhand. How a villagers use this service for their betterment? And whether they are satisfied with this service or not, are main objectives of this study. Study reveals that villagers are using this service for various purposes and they are satisfied with services provided by the government.
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    Opinion of University students towards the importance of social media in daily life
    (Manipal University, 2018) Singh, Paramveer; Kumari, Sweta
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